Al Rwad Limousine LLC — the company behind Chauffeurr.

Chauffeurr is the consumer-facing brand of Al Rwad Limousine LLC, a Dubai limousine operator licensed by the Roads and Transport Authority under trade licence 578599. The distinction matters when you are comparing suppliers: in the UAE, a limousine operator must hold an RTA-regulated chauffeur permit, run vehicles registered for commercial passenger transport, and employ drivers holding a professional UAE licence. Brokerage apps that dispatch to whoever answers first hold none of those things themselves, which is why accountability evaporates when a ride goes wrong.

The company operates from 305F Ibn Battuta Gate Offices in Dubai, with dispatch running 24 hours a day, seven days a week, and coverage across all seven emirates. Every vehicle on the road is owned or leased by the company and insured commercially for passenger carriage — there are no owner-drivers using private cars on the platform. That single fact determines who is liable if there is an incident, whether your corporate insurer will accept the journey, and whether an invoice will survive an audit.

Corporate clients contract with Al Rwad Limousine LLC directly. That means a UAE trade licence copy, a TRN for VAT purposes, commercial insurance certificates and a signed service agreement are all available on request for procurement and vendor-onboarding files. Net-30 monthly consolidated invoicing, cost-centre tagging and named account management run under the same entity, so the company you evaluate is the company that bills you and the company that answers at three in the morning.

Historically, Al Rwad served hotels, family offices and event organisers through phone and email booking. Chauffeurr was built to put that same operation behind an instant fixed-fare booking engine, live flight tracking, WhatsApp confirmations and card payment — without changing the licensing, the fleet standards or the chauffeur training underneath. When you book on chauffeurr.ae you are booking a DED licensed and RTA regulated limousine company, not a marketplace listing.

Fleet standards are set at company level rather than per booking: every car under three years old, detailed between jobs, chilled water and phone charging on board, child seats free on request, and a documented maintenance schedule. Chauffeurs are background-checked, trained in discretion and protocol, and dressed to a fixed standard. Those are policies of the licensed entity, which is what makes them enforceable rather than aspirational.